Video 3: Planning and Researching for a successful arts business

Arts Business Development

Video 3: Planning and Researching for a successful arts business (10 mins 52 secs)

In this section John Paul talks about the need for planning and research in order to effectively establish your arts business, saving time and increasing impact in the long term. You will learn more about the importance of research, and some techniques in identifying your target markets.

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* Please note that this video may contain language and themes not suitable for people under the age of 18 years

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